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One of the fastest growing segments in Storage, first introduced by Pottery Barn kids several years ago, now a maintstream, is the storage area the largest driver here is in finishes, embroideries and the appropriate designs that function for this market. Not all products that work in mainstream storage will work here.
Many of the core, traditional materials, such as willow, woven cord and woodstrip are features in this category. The aesthetics associated with design in this category, and simply good taste, ar extremely important. Good product, without the appropriate embroidery or liners does not work even at great values. The guest is becoming increasingly sophisticated about their children and expects the same level of design in juvenile/baby is they do in their own selections at home.
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